Market conditions and competition are dynamic. The Cintman Group can help your business develop the strategic marketing actions that are right for your business.
MARKETING
Market Research
The Cintman Group will conduct market research and present your firm with the full report your company needs to make an informed decision.
Research will evaluate among other topics the Four P’s of Marketing:
- Product (What are you selling)
- Price (How much can you sell it)
- Place (Where can you sell your product)
- Promotion (Can customers who want it buy it)
Market Strategy
Based on the research, TCG will suggest ways your company can leverage the information best.
STRATEGY
The Cintman Group believes that tactics and strategies should be guided by good information uncovered by sound research.
- Market problem – Does your offering solve the right problem or can it solve it better
- Competitive landscape – Who do you compete with and why should customers choose your offering
TACTICS
The Cintman Group will help your organization define the sequence of steps and actions your firm can take to achieve its stated goals.
- Journey Mapping – How did you and your customer come to meet each other
- Personas – who exactly is your customer